Internal · Agent Playbook
AD ASTRA SOLUTIONS
Agent Playbook · Beverage · Internal use only

We cut what beverage operators overpay for.

The advisory layer for beverage brands — packaging, freight, IT, insurance, benefits. We find the leaks, the vendors pay the bill, and the operator pays $0.

You just make the introduction. We do the rest, and you are paid on each account for as long as it stays enrolled.

Lead with UnifyWell — the easiest door to open Vendor-funded · operator pays $0 One customer = a dozen services 24% average recovery · across 40+ engagements
Why early · why you

The first credible name in beverage owns the network.

Beverage is a tight, relationship-driven world — brokers, distributors, and buyers all run in the same circles, and one good intro travels fast. Get in early and the category builds around you: everyone who joins later refers the next, and you're already at the center. Early isn't a nice-to-have — it's the whole moat.

The UnifyWell win / win / win

Three parties have to win. If one of them doesn't, don't make the introduction.

Three parties, one mechanism. UnifyWell is the cleanest version of the model we have — and the test below is what you are actually checking for before you open a door.

The operator wins

A benefit their crew can actually use.

Depending on plan design, payroll structure and employee elections, the arrangement may affect taxable wages and employer payroll-tax expense — the provider models this per employer, and every employer confirms it with their own advisers. What is not conditional is the engagement model: savings-share, no retainer, no upfront cost. The work funds itself out of what we recover.

Their team wins

Care they can reach on a shift.

Access to virtual care, a generics program, and discounted labs, imaging, dental and vision — subject to the program's own service terms, availability and eligibility rules. In a high-turnover industry, an employer who offers hourly staff something usable has a retention argument most of their competitors do not.

You win

Paid monthly, while it runs.

A recurring commission on every participating employee, every month, for as long as that company stays enrolled — on the terms of your written agreement, which governs. Commissions stop when an account does, so the book is worth what it retains, not what it signs.

Your job · the introduction

You introduce. We do the rest.

You're not a salesperson. You make one warm introduction to an operator who trusts you — Ad Astra runs everything after. Stay as involved as you want, or hand it off. The residual is the same either way.

The deal flow · from intro to residual
You
Make the introduction
→
We run it
Discovery2–3 wks · map every vendor
We run it
Audit3–4 wks · dollars at risk
We run it
Implementation8–16 wks · changes that hold
We run it
Monitoringongoing · we stay close
→
You
Earn the residualmonthly, while it runs

The work is real — and none of it is yours to do.

Who this is for

If you have the relationships, you have everything you need.

You don't need to know beverage, IT, or benefits. You need one thing — operators who trust you. We handle the rest.

Who thrives here

Anyone with a network.

Sales reps, consultants, accountants, attorneys, former operators — anyone with relationships inside beverage businesses and a name worth trusting.

What you don't need

Technical expertise.

No benefits, tax or IT knowledge. No managing the engagement. You open the door and we walk through it together — and you are never the person who answers a tax or compliance question.

What stays yours

The relationship.

You own your clients — always, full stop. We carry the same values you did when you made the introduction.

The entry point · the product you lead with
UnifyWell

A benefit you'd be proud to walk in with.

A real, compliant Section 125 / MEC plan — engineered so the tax savings pay for the care. Here's what every enrolled worker gets:

01

Free & unlimited virtual care

Primary care, urgent care 24/7, and counseling 24/7 — no copay.

02

Free generic medications

Plus international sourcing for brand-name and a GLP-1 weight-loss program.

03

60–75% off in-person care

Office visits, labs, imaging, procedures, dental and vision at cash-pay rates.

04

Wellness & coaching

Live coaching and group sessions — confidential and HIPAA-compliant.

05

ACA / MEC compliance

Minimum Essential Coverage for every enrolled employee, free yearly physical, free preventive care.

06

Starts in 30 days

Supplements an existing plan or stands alone. Onboard with just payroll data — no open-enrollment window needed.

Founder Jawad Arshad, MD, FACEP Powered by WoW Health + ACA Solutions Reviewed by KCP Tax & Advisory and CBIZ — reports available on request Signed & committed to the bench

A complement, never a rip-and-replace. UnifyWell layers on top of — or stands in for — existing benefits, and like everything we bring, it's built to support the operator's team and give them time and money back, not replace them.

Sales tool · the arithmetic

What the model looks like on their headcount.

Run it live, on their numbers, on the first call — as a way to show the shape of the arrangement, not to quote them a result. Every figure is illustrative, the employer confirms their own position with their own advisers, and you do not characterize the tax treatment. That is the provider's job, in writing.

Employees enrolled
Their annual workers' comp premium $
Pre-tax premium / employee / mo plan design · drives the FICA saving $
Plan fee (PEPM) $
Workers' comp reduction %
Added take-home / employee / mo $
Net cost to the operator
$0
It pays for itself — the tax savings cover the plan.
They keep · per year
—
FICA savings + workers' comp reduction
Their team gains · per year
—
Added take-home across the staff
Per employee · net to them
—
FICA saving, after the plan fee
How it works: the pre-tax premium lowers taxable wages, so the employer saves 7.65% FICA on it; subtract the plan fee for the net figure. Every input is editable and the defaults are the provider's own published numbers, not ours — they are illustrative arithmetic, not a projection, and every employer confirms their own position with their own advisers.
Recruit tool · what the book looks like

What you earn while it runs.

The standard partner rate is $15 per participating employee, per month, for as long as that company stays enrolled. No tiers to decode. Rates above standard exist for category-owner and network-class partners and are set in the written agreement, not here.

Standard partner rate
$15
per participating employee, per month, while the account stays enrolled

One rate on every participating employee — no tiers, no splits to decode. Category-owner and network-class partners are negotiated above this and it is set in their written agreement, not here.

Operators you sign
Avg employees / operator
Enrollment rate%
Your book · per month
—
recurring, while the accounts run
Your book · per year
—
recurring, while those accounts stay enrolled
One operator pays you
—
per month, on its own
Enrolled employees
—
across your book
It compounds only if it retains. Make the intro in January, we close in March, you earn in April — and two years later that account is still paying you if it is still enrolled. Sign early operators and the book stacks; nothing resets.
Land & expand · one buyer, many chains

Land with benefits. Then own the rest of their spend.

UnifyWell gets you in the door. The same operator buys a dozen other things — and you're already the call they make. Every silo behind the wedge is backed by a signed, vetted bench: we bring the providers, you never source a thing.

ITTelecom · Cloud · Security SCPackaging · Logistics AIAutomation · Agents HRPayroll · Workers' Comp INSP&C · Benefits $Payments · Banking UnifyWellLAND HERE
Land with UnifyWell — then the account branches into everything else they buy.
Where beverage hurts most · the next triggers

Benefits get you in. These get you deeper.

We lead with people because UnifyWell is the easiest yes. But beverage brands bleed in a few specific, expensive places — listen for these, and you've found the next door.

01

Freight & logistics

"Freight costs more than the liquid in the can." Heavy, low-margin product — a freight audit and re-routed lanes drop straight to the bottom line.

Margin killer
02

Packaging & co-pack

"Cans, bottles, labels, co-pack — it's our single biggest spend." The line beverage brands overpay on most. Re-sourced, it's real recovery.

Biggest line
03

Merchant processing

"Card fees on DTC and wholesale are quietly bleeding us." Every transaction. The right rails shave points off every order, for good.

Every order
04

Specialty insurance

"Product-liability and recall coverage keep climbing." Food & beverage risk is its own market. A re-bind saves money and de-risks the brand.

Recurring
05

Workers' comp

"Comp on the production crew is brutal." Manufacturing class codes run high. Re-classification and re-bind ride straight off the UnifyWell conversation.

Off the wedge
The whole opportunity · one customer

What a single beverage customer is worth.

Benefits get you in. But one operator buys a dozen things you can fix. Toggle the services, set their spend, and watch two numbers move together: what they save and what you earn, for as long as each line stays in place. We target ~15% savings and you earn 20% of our margin on each line — internal figures, never quoted to an operator. Illustrative arithmetic on the inputs shown, not a projection.

This customer's headcount drives the UnifyWell line
Service lineTheir annual spendMarginThey save / yrYou earn / yr
HR · UnifyWell benefitsstandard $15 / participating employee / moby headcount$15/EE——
IT & infrastructuretelecom, cloud, security$%——
HR · PEO / payrollpayroll, benefits & HR admin$%——
Insurancecommercial P&C, benefits, workers' comp$%——
Supply chainpackaging, logistics, freight$%——
AI & automationworkflow, SDR agents, CRM$%——
This customer saves · per year
—
—
You earn · per year
—
—
Land with UnifyWell, then attach. Each line adds to the customer's savings and to your recurring commission. UnifyWell's figures are the provider's own; the others are illustrative averages — set the spend to the real account to size the opportunity, but do not quote a savings number to an operator before the audit produces one.
Why operators join · beyond the check

A network worth belonging to.

The money's real — but it isn't the whole reason. AI is squeezing the people who do the actual work, and platforms hoard the margins. We're building the opposite: a network where the people with the relationships own the upside, and one honest introduction pays for years.

Radically transparent

You see what we make.

No hidden fees, no fine print — the commission's on the contract. Turns out honesty is a competitive advantage.

Shared upside

We only win if you win.

When the network wins, everyone in it wins — we're not extracting from you. Tired of 3% commissions? Same.

Human first

The robots work for you.

AI is the tool, not the replacement — leverage for good people, not a way to need fewer of them. Built, not bought.

Ad astra — to the stars.
They don't care how you started. Only that you showed up.

How to make the introduction

Three lines. That's the whole ask.

"Can I introduce you to the people who got us real benefits and lower payroll taxes — at zero net cost?"
Nobody says no to that question.

Make the warm introduction — then hand them to us. Ad Astra runs the numbers, the proposal, and the close. You don't sell a thing; you just opened the door.

Stay as involved as you want. Sit in or step back — either way the residual is yours. "They handle a dozen things — want me to connect you on workers' comp too?"

From handshake to first paycheck

Saying yes is simple.

Step 1
Applya short form, reviewed personally
→
Step 2
30-min callthe model, every question answered
→
Step 3
Your first introwe hand you the words
→
Step 4
Residuals startand don't stop
Run a proposal →
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Band of Hands

Ad Astra runs on Band of Hands — a curated B2B marketplace that operates as the engine beneath the surface, letting us serve more beverage brands, power our sales, and keep every commission above board and transparent.

Ad Astra Solutions · Beverage Agent Playbook · internal use only · not for client distribution
UnifyWell figures are documented; other categories are illustrative averages — set to the real account before quoting.
Important — read before you use any figure on this page

What this page is, and what it is not.

This is an internal enablement document, not client-facing collateral and not an offer. Nothing here is tax, legal, insurance or benefits advice, and nothing here may be forwarded to an operator as a representation of what they will receive.

UnifyWell is an employer-sponsored health and wellness program offered through a Section 125 cafeteria plan. Section 125 is an established part of the tax code, but the tax treatment of any particular wellness arrangement depends on that arrangement's own plan documents, administration and facts — a Section 125 label alone does not validate a structure, and the IRS has looked closely at arrangements pairing pre-tax contributions with cash payments back to the employee. Depending on plan design, payroll structure, employee elections and tax treatment, the arrangement may affect taxable wages and employer payroll-tax expense. No savings, employee outcome or tax treatment is promised or guaranteed. Some employers will not qualify. Employers rely on their own tax, legal, payroll and benefits advisers, never on you.

All calculator output is illustrative arithmetic on the assumptions entered — not a projection, estimate, forecast or guarantee of income or savings. Commissions are payable only on participating employees of enrolled companies, only while those companies remain enrolled, and only on the terms of the applicable written partner agreement, which governs in all cases. $15 PEPM is the published standard partner rate as of this document's date and is subject to change; rates above standard are negotiated individually and appear only in a signed agreement.

Benefit descriptions are subject to the program's own service terms, availability and eligibility rules. Recovery percentages describe past engagements and do not predict any particular result. You are never the technical answer — tax, compliance and plan questions route to the specialists, every time.