Internal · Agent Playbook
AD ASTRA SOLUTIONS
Agent Playbook · Data Centers · Internal use only

We cut what data centers overpay to run.

The advisory layer for data centers — connectivity, colocation, power & cooling, security, hardware. We benchmark the contracts, the vendors pay the bill, and the operator pays $0.

You just make the introduction. We do the rest — and it pays you a recurring book on every contract, evergreen.

Lead with an IT & connectivity audit — savings on the first call Vendor-funded · operator pays $0 One facility = a dozen contracts 15–20% avg recovery on reviewed spend
Why now · why you

The build-out is happening faster than anyone can buy well.

Capacity is scarce, power is the new bottleneck, and operators are signing connectivity, colo, and hardware contracts faster than they can benchmark them. That speed is exactly where the overspend hides — auto-renewals, unbenchmarked circuits, and cross-connects nobody re-bid. Get in early as the credible advisor and the account compounds: every contract you fix surfaces the next one.

The win / win / win

Nobody loses. That's why it sells itself.

Three parties, three wins, one mechanism. We benchmark spend the operator already has — nothing gets ripped out, nothing costs them upfront.

The operator wins

Lower run-rate, day one.

We benchmark connectivity, colo, power and managed contracts and recover 15–20% of reviewed spend — without changing a working setup. Net cost to them: $0. Every engagement runs the same way — savings-share, no retainer, no upfront cost. The work funds itself out of what we recover.

Their facility wins

Better SLAs & redundancy.

A re-bid usually buys more than a lower bill — tighter SLAs, real redundancy, cleaner cross-connects, and a security posture that passes the next audit. The operator ends up more resilient, not just cheaper.

You win

Mailbox money.

A recurring commission on every contract under management, every month, for as long as the account runs. Telecom and managed-service residuals are evergreen — one facility becomes a check that never resets.

Your job · the introduction

You introduce. We do the rest.

You're not a salesperson. You make one warm introduction to an operator who trusts you — Ad Astra runs everything after. Stay as involved as you want, or hand it off. The residual is the same either way.

The deal flow · from intro to residual
You
Make the introduction
We run it
Discovery2–3 wks · map every contract
We run it
Audit3–4 wks · dollars at risk
We run it
Implementation8–16 wks · re-bid & cut over
We run it
Monitoringongoing · we stay close
You
Earn the residualevergreen, hands-off

The work is real — and none of it is yours to do.

Who this is for

If you have the relationships, you have everything you need.

You don't need to be a network engineer. You need one thing — operators who trust you. We handle the rest.

Who thrives here

Anyone with a network.

VARs, MSPs, electrical & mechanical contractors, commercial real-estate & brokers, hardware reps, former DC operators — anyone with relationships inside facilities and a name worth trusting.

What you don't need

Expertise or effort.

No technical knowledge. No selling. No managing the engagement. You open the door — we walk through it together.

What stays yours

The relationship.

You own your clients — always, full stop. We carry the same values you did when you made the introduction.

The entry point · the audit you lead with
The IT & Connectivity Audit

A review they'd be glad you walked in with.

No rip-and-replace, no commitment. We map what the facility already spends and benchmark it against the market we buy in every day. Here's what the first pass covers:

01

Connectivity & bandwidth

Transport, IP transit, dark fiber, waves and cross-connects — re-bid against carriers we already hold paper with.

02

Colocation & space/power

Rack, cage and suite rates, power draw, and cross-connect fees — benchmarked against current market per-kW.

03

Power & cooling efficiency

Energy procurement, PUE, and monitoring — turn the second-biggest line into measurable savings.

04

Cybersecurity & compliance

SOC 2 / PCI / ISO readiness, DDoS, and physical security — priced and re-bid where it's overpriced.

05

Cloud & managed services

Hybrid cloud, backup & DR, NOC and remote-hands contracts — consolidated and benchmarked.

06

Reads in 30 days

We need only the invoices and contracts. No downtime, no change to a working environment to get the number.

Sourced through a signed carrier & vendor bench Benchmarked against live market rates Commission on the contract, in writing No rip-and-replace — we layer on what works

A complement, never a teardown. The audit shows the operator exactly where the money is leaking, and — like everything we bring — it's built to give the facility's team time and budget back, not replace them.

Sales tool · the money-saver

What the operator keeps.

This is the calculator you run live, on their real spend, on the first call. Drag their monthly IT & connectivity number and watch the recovery land. The punchline never changes: it costs them nothing.

Monthly IT & connectivity spend circuits, colo, power, managed $
Sites / facilities under review
Recoverable share of reviewed spend 15–20% is typical · auto-renewed lines run higher %
Contract term we re-bid into mo
Net cost to the operator
$0
Vendor-funded — the savings pay for the work.
They keep · per year
recovered across reviewed spend
Saved · per month
drops straight to their run-rate
Over the term
across the re-bid contract
How it works: we benchmark each line against the rates we buy at, re-bid what's overpriced, and the difference is the operator's to keep — for the life of the new contract. Every figure is editable; recovery defaults to a conservative 18%.
Recruit tool · your mailbox money

What you earn — forever.

Your first introduction pays you every month — for one conversation. You earn 40% of our margin on every contract under management, recurring, for as long as the account runs. Telecom and managed residuals don't reset. Sign the operator, and the book is yours, compounding across the facilities you know.

Your share · locked
40%
of our margin, on every contract — evergreen

Make the intro and stay in: 40%. Simply hand it off: 30%. Either way it recurs every month the account runs.

Operators you sign
Avg monthly spend under management / operator$
Our blended margin on managed spend what your 40% is a share of%
One operator pays you
per month, on its own — for one conversation
Your book · per year
mailbox money as it stacks
Your book · per month
recurring, while the accounts run
Spend under management
across your book, per year
Evergreen. Make the intro in January, we close in March, you earn in April — and two years later that contract is still paying you. Sign early operators and the book stacks; nothing resets.
Land & expand · one facility, many contracts

Land with the audit. Then own the rest of their spend.

The IT audit gets you in the door. The same operator buys a dozen other things — and you're already the call they make. Every silo behind the wedge is backed by a signed, vetted bench: we bring the providers, you never source a thing.

NETConnectivity · Transport PWRColo · Power · Cooling SECSecurity · Compliance CLDCloud · Managed · DR HRPayroll · Benefits HWHardware · Procurement IT AuditLAND HERE
Land with the audit — then the account branches into everything else the facility buys.
Where data centers hurt most · the next triggers

The audit gets you in. These get you deeper.

We lead with the connectivity audit because it's the easiest yes — it hands the operator money on the first call. But facilities bleed in places worth listening for — catch one of these and you've found the next door.

01

Power & cooling

"Power is our biggest line and it's only going up." Energy procurement, PUE and monitoring turn the largest cost in the building into measurable, recurring savings.

Highest spend
02

Connectivity & cross-connects

"Half these circuits auto-renewed and nobody re-bid them." The cleanest first win — transport, transit and cross-connect fees re-bid against carriers we hold paper with.

Fastest win
03

Security & compliance

"The next SOC 2 / PCI audit is going to hurt." Readiness, DDoS, and physical security re-priced and re-bid — de-risks the operator and recovers overspend.

Recurring
04

Hardware & refresh cycles

"Lead times are brutal and we're overpaying for gear." Servers, storage, network and the refresh cadence — procurement programs cut unit cost and shorten the wait.

High GP
05

Staffing & benefits

"We can't keep NOC and security techs." Payroll, workers' comp and a real benefits plan — better take-home and care for hard-to-retain technical staff, off the same relationship.

Off the wedge
The whole opportunity · one facility

What a single data center is worth.

The audit gets you in. But one facility buys a dozen things you can fix. Toggle the services, set their spend, and watch two numbers grow together: what they save and what you earn — every year, evergreen. We target ~15% savings per line; across lines, engagements average 15–20% of reviewed spend. You earn 40% of our margin on every line — 30% if you simply make the intro and hand off.

This facility's headcount drives the benefits line
Service lineTheir annual spendMarginThey save / yrYou earn / yr
IT & connectivitycircuits, transit, cross-connect$%
Colo · power · coolingspace, per-kW, energy$%
Security & complianceSOC 2 / PCI, DDoS, physical$%
Hardware & procurementservers, storage, network gear$%
HR · UnifyWell benefits$20 / enrolled employee · ~70% take rateby headcount$20 · 70%
AI & automationDCIM, predictive, energy AI$%
This facility saves · per year
You earn · per year
Land with the audit, then attach. Each line compounds the facility's savings and your evergreen check. The figures are illustrative averages — set the spend to the real account and quote with confidence.
Why operators join · beyond the check

A network worth belonging to.

The money's real — but it isn't the whole reason. AI is squeezing the people who do the actual work, and platforms hoard the margins. We're building the opposite: a network where the people with the relationships own the upside, and one honest introduction pays for years.

Radically transparent

You see what we make.

No hidden fees, no fine print — the commission's on the contract. Turns out honesty is a competitive advantage.

Shared upside

We only win if you win.

Every match is a three-way win — the operator gets a partner, the provider gets demand worth having, and you earn on the trust between them. When the network wins, everyone in it wins. Tired of 3% commissions? Same.

Human first

The robots work for you.

AI is the tool, not the replacement — leverage for good people, not a way to need fewer of them. We right-size it to what actually pays back — no hype, no headcount math. Built, not bought.

Ad astra — to the stars.
They don't care how you started. Only that you showed up.

When they ask — your answers

"What's the catch?"

The questions every operator asks first. Short answers you can say in your own words.

"If it's free, what's the catch?"

"There's a commission in every vendor deal — most people hide it. Ad Astra puts theirs on the contract, in writing. The vendor funds the work, so it costs you nothing, and you see exactly what they make."

"We already have carrier reps and a procurement team."

"Keep them. Ad Astra benchmarks whether what you're getting is actually market — usually the fastest win is re-bidding a circuit or cross-connect that quietly auto-renewed. We're the second set of eyes, not a replacement."

"Are you going to make us rip-and-replace?"

"No. The audit is read-only — invoices and contracts. We only re-bid the lines that are overpriced, and nothing changes in a working environment without your sign-off. No downtime to get the number."

"Is our data / contract info safe?"

"We need spend and contract terms, not access to your systems. It's handled under NDA, and we never touch the production environment to run the benchmark."

"What do you get out of it?"

"I make the introduction; if it turns into something, I earn a transparent, ongoing piece — disclosed, on the contract. I only do this for groups I'd actually vouch for."

How to make the introduction

Three lines. That's the whole ask.

"Can I introduce you to the people who benchmarked our connectivity and colo spend and cut it — at zero net cost?"
Nobody says no to a free second opinion on their biggest contracts.

Make the warm introduction — then hand them to us. Ad Astra runs the audit, the numbers, the proposal, and the close. You don't sell a thing; you just opened the door.

Stay as involved as you want. Sit in or step back — either way the residual is yours. "They handle a dozen things — want me to connect you on power procurement too?"

Steal these words

The intro, already written.

You forward; you don't recite. Copy either one, drop in the operator's name, hit send — the link does the explaining.

Email
Subject: a free second opinion on your DC contracts

Hey [First name] — quick one. We started working with a group that benchmarked our connectivity, colo and power spend and cut it at basically zero net cost, and they quietly handle the rest too — security, hardware, managed services. Worth a 2-minute look:

https://adastra-advisory.io/data-centers

Want me to introduce you? Costs you nothing — the vendors fund it.
Text
Hey [First name] — that group I mentioned that benchmarked our connectivity + colo spend and cut it at zero net cost. Want an intro? Costs you nothing, vendors fund it. 2-min overview: adastra-advisory.io/data-centers
From handshake to first paycheck

Saying yes is simple.

Step 1
Applytap to email us — reviewed personally
Step 2
30-min callthe model, every question answered
Step 3
Your first introwe hand you the words
Step 4
Residuals startand don't stop
Apply to become an agent → Grab the intro templates → Run a live proposal →

Have an operator in mind already? Send us the name → — we'll prep the intro for you.

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Ad Astra Solutions · Data Center Agent Playbook · internal use only · not for client distribution
Recovery and margin figures are illustrative averages — set to the real account before quoting.